Honors Post 4: Author’s tone, audience intentions:

With each example, Gladwell provides his own tone in giving the explanation. Through the writing he tries to stay non-biased, and mainly wants to educate the reader. His intended audience is everyone interested in learning about human society, and how big changes get made. Gladwell tries to reach out to the reader with each example. He hopes to inform and inspire people about tipping points, so that good changes can be made and bad ones be prevented. To sum it up, the author assumes the persona of a teacher.